Skin in the game
Own the merch first. You can’t share what you don’t live in.
The drop
UNASHAMED
Eight pieces across scripture and style — bold proclamations made to start conversations. The kind of thing a stranger asks you about.
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Our story
Boldness, by name.
Parrhesia is a New Testament word — bold, free, open speech, especially about faith. It’s the courage of Romans 1:16 in a single word: unashamed. Every design exists to start a conversation a stranger can’t help but ask about.
Faith is the point
We don’t water it down to sell more. The message is the product.
Made to be asked about
Designs that provoke “what does that mean?” — and open a door.
Premium, on purpose
Cinematic, considered, built to be worn with pride.
— Ty, founder
Ambassador program
Wear it. Share it. Earn.
Not an affiliate scheme — a commission, in every sense. Wear what you believe, share your code, and earn on everyone who comes with you.
Your code, your people
Claim a custom referral code. Every link carries 30-day attribution.
10–20%, paid monthly
Commission climbs as you grow — paid out every month via Stripe.
10%Referrals 1–5
15%Referrals 6–15
20%16 and beyond
Worn boldly
The conversations
The point was never the shirt. It’s the door it opens.
★★★★★
A barista squinted at my chest, said “wait — what does parrhesia mean?” and we talked for the whole line. A graphic tee never did that.
★★★★★
I bought it for the design — heavier, better fabric than I expected. I kept wearing it for the conversations I didn’t see coming.
★★★★★
Wore the “Not Ashamed” hoodie to the gym and a guy I’d never met asked about it. That’s the whole idea, and it actually works.